“Trust is built in drops and lost in buckets.” – Kevin Plank, founder of Under Armor sportswear company.

To be trusted is one of the best virtues.  Trust opens communications.  When you can say the important or difficult thing, and trust it will be received in the best possible spirit, then more gets said and learned.

Trust allows teams to play faster.  When you know your teammate will be where he or she is supposed to be and doing what they are supposed to do, you can lean into your job a little more, move without fear of being delayed.

Plank’s sentiment here is that you build trust a moment at a time and you can wipe out a lot of trust with one bad experience.

People should hold in high regard their record that gains trust.